Singapore shines blue to celebrate World Water Day

56 iconic landmarks and buildings #GoBlue4SG in support of PUB’s water cause

Singapore, 17 Mar 2021 – To commemorate World Water Day¹, the city skyline will be painted blue from 19 to 22 March to signal Singapore’s steadfast commitment to water sustainability. National Water Agency PUB’s signature ‘City Turns Blue’ initiative will see a record 56 prominent landmarks and buildings illuminated in dazzling blue, including the Singapore Pavilion @ Expo 2020 Dubai on the global stage.

The Singapore Pavilion @ Expo 2020 Dubai awash in blue for World Water Day

2. This year, sixteen new buildings – including Capitol Singapore, The Fullerton Hotel, SkyHelix and Marina Bay Financial Centre – have joined this meaningful initiative in addition to returning partners such as ION Orchard and the ArtScience Museum. Tertiary institutions are also onboard for the first time, comprising Singapore Management University, Singapore Institute of Technology, ITE, Nanyang Academy of Fine Arts and Temasek Polytechnic.

Buildings around Singapore lighting up for 'City Turns Blue' in 2021

3. Throughout the month of March, PUB’s #GoBlue4SG movement has rallied the local community and businesses to support the water cause in their own special ways. Canon Singapore is running a photo contest from 17 to 27 March for community photographers to capture stunning images of water based on the theme ‘Water is Life’. Well-known travel and nature photographer Jensen Chua², hosted an online webinar to teach participants the techniques of blue hour photography and announced a photography outing along our waterways on 26 March (open to public on a registration basis). Five lucky winners of the Canon x Singapore World Water Day Photo Contest will walk away with prizes worth $219 each (see Annex B for contest details).

4. A total of 460 partners are participating in this year’s Singapore World Water Day (SWWD) 2022 to help raise awareness of water conservation. More than 60 retailers are offering blue-themed promotions and deals this month, and over 130 schools and organisations will conduct various water-themed activities on Water Wednesdays. (see Annex C for details of our partner-driven initiatives. Photos and footages can be provided upon request).

 5. The public are encouraged to post photos of their favourite blue locations on social media with the hashtags #GoBlue4SG and #MakeEveryDropCount. For more information on #GoBlue4SG movement, please visit PUB’s campaign website.

Annex A: Participating Buildings for 'City Turns Blue'
Annex B: Photo collage of SWWD activities
Annex C: Photo Collage of Singapore World Water Day Activities

Footnotes:

[1] The United Nations has designated 22 March to be World Water Day to highlight the importance of freshwater and advocate for the sustainable management of freshwater resources.

[2] Find out more about Jensen Chua from his Instagram page: https://www.instagram.com/jensenchua/

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